Oct 6, 2011

Trade Show Video for Lumber at Home Hardware Marketplace


OWL Distribution, wholesale lumber distributor, wanted a high impact video presenting both major product lines and features of the company itself to attract attention at the Home Hardware marketplace, a tradeshow for suppliers to Home hardware, attended by buyers from the Home Hardware stores. The 8 minute video was played on two 55 inch TVs in the booth. A 5 minute shorter version is featured here.

The video was created from footage shot at the OWL yard, clips from suppliers' product installation videos, stills provided by suppliers and HD stock footage from Digital Juice, Artbeats and FootageFirm. On site footage was shot with a Sony NX5 and V1U. The V1U was mounted on a Cobra Crane. Some of the dramatic yard shots were taken with a Canon 5D mounted on a car driving through the yard. All in all, there were 1000 elements composited over 18 layers of video and graphics in Premiere Pro. Many of the supplied still were animated, and enhanced with keyed in stock footage.

The video will be re-edited into versions for YouTube, PowerPoint, and other trade shows.

There is a bridge in Hamiton


Francis Fougere Photography needed a drive by video of a bridge in Hamilton Ontario that the City of Hamilton wanted to document. The objective was to show what the bridge looked like to drivers passing under it on the QEW.

We shot the video in HD while driving down the QEW with the camera on a tripod projection through the sun roof of the camera car. Delivered in HD mp4 and as a windows media file for PowerPoint.

Music from Digital Juice.

Focus Group Becomes Conference Speaker Support Video


Theresa Dietrich of PeopleTalking Market Research Services wanted to capture the essence of a focus group's deliberations to support a conference presentation. I recorded the a two camera shoot of the focus group, and edited two hours into four minutes. The AV group at the conference were provided with a DVD of the video, as well as an HD mp4.