And I am not just talking about the softness of the fashions. I shot these at an in-store fashion show at Titika with a Canon 5D and the Canon 50 mm f1.4. The reason for that lens's existence is to shoot in available light wide open, but then it is way too soft. Sure, it becomes sharp at f2.0 but then what is the point? Maybe it has got to go to avoid the temptation of using it wide open and being disappointed with the results.